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Home » Top Twenty-Five Consultants » IMS Health

IMS Health
IMS Health is a global data and consulting services firm that provides the pharmaceutical companies with services regarding consulting and sales data. Established in 1954 by David Dubow and Bill Frohlich, IMS Health has its current presence in over 100 countries with the support of more than 7,700 employees internationally, its headquarters being shifted recently to Norwalk from Fairfield in Connecticut. IMS Health accumulates data regarding pharmaceutical sales from the markets located worldwide.

According to a survey, they are estimated to have collected sales data from about 75% of the prescriptions in 100 different countries of the world. In fact, in the United States itself, they have covered 90% of the pharmaceutical sales. This in turn, has let IMS Health to include more than 1 million products from the pharmaceutical industry from more than 3,000 businesses.

IMS Health also applies their own information to create organized report just like the market predictions. These calculate how the markets in particular countries or particular areas of treatment will alter with time. This prediction is obtained through the generation of sales projections on the baseline and the use of various upcoming events to the baseline for producing a forecast.

If the biotechnological or pharmaceutical companies plan to estimate choices and build up action strategies, they opt for getting proficient advice frequently from IMS Health. The international team of consultants of IMS assists their clients to make the best decisions by changing the difficulties of the markets through identification and clarification of tendencies in patient and doctor strategies, and also recommendation for effective marketing long with providing strategies regarding sales and promotion. IMS Health applies uniquely refined technologies and methods to develop the clients’ knowledge and positive results and outputs –
  • IMS Health divides market by sales possibilities.
  • It studies business intelligence
  • IMS estimate the probable success of new medicines before they are launched
  • It enhances effectiveness of sales.
  • IMS develops sales competence.
  • IMS Health provides strong IT facilities.
  • It provides assistance to businesses that are looking for partnerships and deals.
The division of IMS Health that is involved with the consulting services, operates on modified assignments for the pharmaceutical world. If new products are being generated by a pharmaceutical company they need to know the suitable prices for these products. IMS Health would try to offer concepts of what can the tolerable prices for the products through the utilization of market surveys and also by observing the launching of related products generated by other companies. The initial surveys and sales data of IMS Health are brought together in the shape of interviews to form a picture of what a government can pay for a recently-invented medicine.

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